The History of Premibel Parquet

Premibel Parquet is a family-owned company founded in 1992

The Beginnings

1992 – The company DINABAZAR® was created, specializing in the sale of DIY tools, paints, and flooring.

2000 – DINABAZAR® focused its activities on the sale of flooring and became PREMIBEL PARQUET®. The brand began offering solid wood, engineered wood, and laminate flooring, as well as all the necessary products for their installation.

Expertise in Flooring

2005 – The company upgraded its offerings and specialized in high-quality floor coverings. PREMIBEL PARQUET® now boasts over 1,000 references and 100,000 m² of flooring in permanent stock.

Development of Own Supply Channels

Thanks to its position as a direct importer and efficient logistics, PREMIBEL PARQUET® is able to offer flooring with an excellent quality/price ratio. Additionally, regular clearance sales are held, offering discounted prices on certain products.

Building on its success, the company expanded into the acoustic insulation market. The brand became the exclusive distributor of DINACHOC® products, which, thanks to its R&D efforts, designs high-performance products and regularly files patents.

2008 – PREMIBEL welcomed its first franchisee in Le Cannet, Alpes-Maritimes.

2009 – Creation of the PREMIBEL ECO-RESPONSIBLE label and began participating in the WWF’s forests and trade network.

2012 – PREMIBEL had 3 franchisees in France and 5 showrooms in Paris.

Listening to the public and market trends, PREMIBEL consistently offers original, high-quality products to satisfy both private and professional customers.

Development and Commitment

September 2012 – Launch of the PREMIBEL PRESTIGE® brand, which sells luxury flooring made from exceptional wood species, and the opening of a PREMIBEL PRESTIGE® showroom at 53 Quai des Grands Augustins, Paris 6th.

2013 – Project to open several owned stores in the Paris region, while continuing to expand the franchise network.

2016 – PREMIBEL had 2 franchise showrooms and 13 owned showrooms, confirming its ecological commitment by obtaining FSC and PEFC certifications.